Journal of Business & Industrial Marketing, Volume 17, Issue 6

ebook Journal of Business & Industrial Marketing

By Kofi Q. Dadzie

cover image of Journal of Business & Industrial Marketing, Volume 17, Issue 6

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This e-book addresses marketing practices in Africa - considering the emerging market economies of Ghana, Cote d'Ivoire, Nigeria and Kenya.

Journal of Business & Industrial Marketing, Volume 17, Issue 6