British Food Journal, Volume 107, Issue 8

ebook British Food Journal

By Claire Seaman

cover image of British Food Journal, Volume 107, Issue 8

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This e-book draws together current and topical research from around the globe on gaining competitive advantage in food and agri-business industries worldwide. Consumer purchasing behaviour and perceptions of genetically-modified foods, organic foods, plant foods and meat are considered, with a view to establishing how industry can better understand and inform consumers to achieve competitive advantage.

British Food Journal, Volume 107, Issue 8