Since the dawn of children's television in the 1950s, toy companies have been keen to capitalise on the success of these programmes. Toy historian and collector Anthony A. McGoldrick here charts the history of the most successful TV toys from Muffin the Mule in the 1950s to Star Trek: The Next Generation in the 1980s. The colourful illustrations – whether of Daleks, iconic cars, action figures or spaceships – evoke the excitement of the programmes and also of playing with the toys that allowed children to recreate them.

Whether you grew up in the days of Andy Pandy, The Saint, Kojak or Knight Rider, this book offers a nostalgic look at some of the most appealing toys of the late twentieth century.