7 simple steps to a successful start up So you've thought about starting a business, but how do you get started? We've broken it down into 7 simple steps. This book includes all the advice you need, from working out the objectives and vision of your company and defining your USPs, to writing a business plan and developing the sales and marketing strategy. Follow our simple steps and learn everything you need for a successful start up. Before long you'll be watching your hard work pay off and doing something you love.