The Way of the Warrior in Business
ebook ∣ Battling for Profits, Power, and Domination—and Winning Big!
By Donald Wayne Hendon
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Learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the U.S. Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The Way of the Warrior in Business provides assessment tools, checklists, action plans, and other marketing weapons that you can use to:
The book also provides you the most valuable information the author offers his clients: Extremely specific negotiating tactics—the unique tactics most favored by executives in 54 nations when they negotiate. Knowing what tactics they will probably use gives you the power to win more when you deal with them. The Way of the Warrior in Business will show you how to make winning a habit. Keep the book close by. Pick it up from time to time. Read more and more. Eventually you'll become an even better Business Warrior than you are now.