The rags-to-riches story of the man who sliced, diced, and julienned his way into our hearts and our Ron Popeil packed with hands-on, nuts and-bolts guidance on how anyone with a product idea can make big money, "How much would you expect to pay for this product? Those words imbedded in the psyche of any American who's owned a TV in the past 20 years, come from Ron Popeil, the marketing genius who has invented and sold dozens of incredible products over the past 20 years, and whose top six products alone have grossed over $300 million in sales. Told as only he can tell it, you'll learn the secrets behind: -How Popeil broke records by selling $1. 25 million worth of his pasta machines in 12 minutes on QVC. - Popeil's popular inventions, such as the Veg-o-Matic, the Inside the Shell Egg Scrambler, the Popeil Pocket Fisherman, Mr. Microphone, and dozens of others. But wait, there's more, Budding entrepreneurs will learn how to profit in the home shopping business, or in any marketing venture. Ron Popeil's amazing story-from his childhood in an orphanage to becoming one of the greatest success stories of our time plus his much sought-after advice on selling in today's marketplace will convince anyone that an idea and some good old American gumption can go a long way.