If you don't have an effective online presence for your business you're going to want to pay attention to every word in this book. Whether you want to start or develop an internet based business or just want to attract your perfect clients and publicity online for your traditional business, there's no doubt that entrepreneurs and business owners must embrace the 'new rules and new tools' of the internet age or risk being trampled under the 'cyber' foot. In this step by step guide to building an effective social media and automated online marketing system you'll discover exactly how to: