Measures of Success

ebook Designing, Managing, and Monitoring Conservation and Development Projects

By Nick Salafsky

cover image of Measures of Success

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Measures of Success is a practical guide for anyone working to improve the impact of community-based conservation and development efforts. Whether you're managing a grassroots project or advising at a global NGO, this book equips you with the tools to design, monitor, and adapt your work for lasting, measurable outcomes.

Grounded in real-world experience from projects across Latin America, Africa, and Asia, the book outlines a clear, step-by-step framework for effective project planning and adaptive management. Readers will learn how to define goals and objectives, build conceptual models rooted in site-specific conditions, and create monitoring plans that generate actionable data. The approach integrates biological and social science methods, making it both comprehensive and practical for fieldwork.

Each chapter follows the natural flow of a project—from early planning through evaluation—and is supported by four real-world scenarios that serve as ongoing case studies throughout the text. These scenarios provide context for applying tools and techniques, while an appendix presents full versions of each for deeper exploration.

Accessible and field-tested, Measures of Success helps practitioners sharpen their focus, test assumptions, and improve project efficiency. It is an essential resource for project managers, community leaders, educators, researchers, and anyone committed to making conservation efforts more effective and accountable.
Measures of Success