About this Book We believe that we are in the era when the college student should learn how to create jobs for himself and for others rather than just be a job seeker upon graduation. This book is meant to explain the steps to take in starting a venture and running a business. It is about the adventure of starting a small business step by step. It is designed for both undergraduate and graduate courses that focus on entrepreneurship theory and practice. About the Editor Professor Ahmed Alshumaimri is a practitioner and mentor for entrepreneurial innovation. He is one of the founders of Entrepreneurship in the Kingdom of Saudi Arabia. He has got consulting, direct marketing, strategic planning, and SME and entrepreneurship background spanning over twenty-five years, including international business projects across North America, United Kingdom, and the Kingdom of Saudi Arabia. He is a venture capitalist and a member of Angel investor group who establishes tens of SMEs. Dr. Ahmed's interests include entrepreneurship, networking, business collaborations, business incubation, and technology.