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中國古代戰術博大精深,神奇多變,不僅實戰性很強,而且對當今商戰也頗有借鑒意義。先勝求戰孫子兵法曰:"勝兵先勝而後求戰。"意思是勝利的軍隊先有勝利的把握,而後才尋求同敵人交戰。這是高瞻遠矚、積極謹慎的用兵謀略。在商戰中,運用先勝求戰的戰略,就是要審時度勢,在確保自己立於不敗之地的情況下,再決勝於市場。本書呈現了那些精彩的商戰故事.。