This audiobook is narrated by a digital voice.

Break through the discomfort, confusion, and overwhelm. Discover a better way to grow your practice — without selling your soul.

Why Marketing Feels So Hard — And Why It Doesn't Have to Stay That Way

If you're a licensed psychologist or therapist who's frustrated by how hard it is to get found, get chosen, and get fully booked — you're not alone.

Maybe you're highly trained, deeply ethical, and genuinely skilled at helping people change their lives. But your inbox is quiet. Your Psychology Today profile gets views but no calls. Your caseload is inconsistent. You keep hearing how important marketing is, but every time you try to "put yourself out there," it feels confusing, overwhelming — or worse, inauthentic.

You didn't become a psychologist to chase clicks or learn algorithms. You became one to help people.

But here's the truth: the people who need your help can't hire you if they don't know you exist.

Marketing for most therapists feels like a struggle because the traditional advice doesn't fit. You don't want to be flashy. You don't want to "sell yourself." You certainly don't want to become a social media influencer or spend your evenings writing blog posts no one reads. And you shouldn't have to.

This book was written for you — the clinician who wants a real, ethical, sustainable way to attract more of the right clients and grow a practice that reflects your values.