Bowlarama: The Architecture of Mid-Century Bowling takes aim at the obsession that swept the post-war nation: bowling! More than just a sport or a hobby, bowling became the ultimate modern lifestyle for Americans savoring the boom years that followed World War II. Bowling alleys were modern palaces; companies constantly aimed to outdo each other, whether competing for the most spectacular architecture, the most luxurious lanes, the snazziest bowling balls, or the most exciting refreshments they could offer. Bowlarama brings back―in living color―all the excitement in its lavishly illustrated pages, packed with vintage photographs, exciting ephemera, and detailed hand-drawn architectural renderings that capture all the optimism, enthusiasm, and joie de vivre of the era.