Own a Topic, Own the Market

audiobook (Unabridged) Thought Leadership as a Business Model

By Ahmed Musa

cover image of Own a Topic, Own the Market
Audiobook icon Visual indication that the title is an audiobook

Sign up to save your library

With an OverDrive account, you can save your favorite libraries for at-a-glance information about availability. Find out more about OverDrive accounts.

   Not today

Find this title in Libby, the library reading app by OverDrive.

Download Libby on the App Store Download Libby on Google Play

Search for a digital library with this title

Title found at these libraries:

Library Name Distance
Loading...

This audiobook is narrated by a digital voice.


If you're still trying to "compete," you've already lost.

Winners don't chase clients—they own the conversation.

They own the category.

They own the damn market.

Own a Topic, Own the Market: Thought Leadership as a Business Model shows you how to rise above the noise, dominate your niche, and become the name people quote, reference, and buy from—automatically.

Inside, you'll discover:


How to turn one core idea into an entire ecosystem of influence

The "Authority Loop" that magnetizes leads, opportunities, and media without pitching

Why being an expert isn't enough—and how to become the voice instead

How to create intellectual property that scales, sells, and sticks

The system real thought leaders use to turn insight into income (without selling their soul)

This ain't fluff. It's positioning on steroids.

Become the signal. Kill the noise.

If you're tired of being overlooked while lesser voices get all the attention (and cash), this book hands you the keys to the throne.

Own a Topic, Own the Market