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Introduction
This book has into two main parts. The first part focuses on labor, and the second part focuses on consumer behavior.
The first part is concerned with how to apply behavioral psychology methods to predict labor psychology and address labor argument challenges in societies. The central research question explored in this section is "How to raise labor productivity?". The book presents behavioral economy concepts to explain why labor exhibits certain behaviors in societies. Theories discussed include the online knowledgeable concept, globalization job concept, useful indicator concept, standard growth enhancing policy (mentioned twice), outsourcing, national environment policy, and tax policy. The primary aim of this part is to provide examples demonstrating how to apply methods from both psychological and behavioral economic viewpoints to increase labor productivity. This section is described as suitable for economists, policy makers, individual consumption makers, students, and businessmen interested in using behavioral economy methods to make reasonable economic decisions for economic benefit in everyday life.
The second part of the book is concerned with how to apply behavioral economy methods to predict consumer behavior. This section aims to compare and explain the advantages and disadvantages between the author's suggested solutions and a company's chosen method for sample industry consumer behavioral economic challenges, allowing the reader to judge which solvable method is better. The book provides sample industries to help students learn how to use behavioral economy methods to predict consumer behaviors.