As millions of investors have discovered the hard way, companies sometimes distort the operating results that investors depend upon for accurate analysis. In Stock Profits, Michael C. Thomsett offers a new approach to fundamental analysis that reveals exactly what's real —and what isn't.

Thomsett shows you how to strip away misleading data that distorts a company's true "core earnings," growth curves, and business realities. Then, drawing on that information, he walks you through trend discovery, interpretation, and confirmation. You'll learn powerful new ways to manage market risk by assessing a stock's fundamental volatility. Whether you're already using fundamental analysis, technical analysis, or a dartboard, Stock Profits can help you achieve higher, more consistent returns.

Includes step-by-step examples

Actual companies, start-to-finish case studies

Trend discovery: uncovering and interpreting emerging change

Discovering where your target company is really headed

Powerful new ways to identify growth potential

Uncovering and quantifying your best long-term market opportunities

Fundamental volatility analysis: redefining market risk

Understanding the real risk associated with any equity investment