In the plethora of expert voices offering wisdom on how to generate demand, keep pipelines full, or retain clients, only a few come across as true experts—sharing guidance and tips that are practical, applicable, and worth the read. #DEMAND GENERATION tweet by Gaurav Kumar is one such book—a voice that stands apart from the crowd. Written by a serial entrepreneur who walks his talk, the book is a compilation of 140 true and tested insights that will help you rev up your sales pipeline, both in the long and short terms. If your charter is to boost your sales pipeline, whether individually or as part of a group effort, then you will surely benefit from this brand new book.