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Time management is a crucial skill in the business world. It can make the difference between success and failure, productivity and inefficiency, and satisfaction and burnout. This booklet aims to provide you with a comprehensive guide to mastering time management in a business context.
I have worked as a senior advertising copywriter with a staff of three and a college continuing education manager with fifty-plus instructors reporting to me. I have also run my own business, working as a freelance journalist writing for dozens of publications, a freelance corporate writer with a myriad of clients, and an independent trainer conducting workshops for numerous corporate clients and organizations.
Every year of my freelance work life, I created a business plan that focused on what I wanted to do and the type of clients that I wanted to do it for. Based on that, I developed a marketing plan that would help me do what I wanted to do for the type of clients that I had identified. Every day when I went to work, I was either (broken record here) doing what I wanted to do for the type of clients that I had identified or marketing what I wanted to do to the type of clients that I had identified. Allthat tooktime,which I managed ferociously..