Essentials of Strategic Management

ebook

By John Ericson A. Policarpio

cover image of Essentials of Strategic Management

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This book provides a concise yet comprehensive overview of strategic management principles and practices. Topics include strategy formulation, implementation, competitive analysis, and corporate governance. The book emphasizes the strategic role of leadership and organizational culture. Real-world case studies and examples illustrate the application of strategic management concepts. It is ideal for undergraduate and MBA courses, offering a practical approach to strategic thinking and planning.
Essentials of Strategic Management