All warfare is based on deception. Thus, when able to attack, we must seem unable. Hold out bait to entice the enemy. Feign disorder, and crush him. If he is in superior strength, evade him. If your opponent is quick to anger, seek to irritate him. Pretend to be weak, that he may grow arrogant.
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Sun Tzu (Author)
Writer of the world's oldest military treatise, Sun Tzu wrote stratagems over 2,500 years ago that are still pertinent today.