"Social Content Marketing Strategies" explores the effective use of social media platforms for marketing. We divide the book into three sections, covering ten chapters in total: Social Business Fundamentals, Running a Social Business, and Social Business Building Blocks.
Social Business Fundamentals introduces the basics of social content marketing, discussing social media and customer engagement, the role of customers, building a social business, and the social business ecosystem.
Running a Social Business focuses on practical strategies for managing a social business. Chapters in this section cover social technology and business decisions, social analytics, metrics, and measurement, providing insights into successfully carrying out your business.
Social Business Building Blocks delves into the social aspects of a business, explaining concepts such as social objects and social graphs.
"Social Content Marketing Strategies" is a valuable resource for anyone looking to enhance their marketing efforts through social media. We provide clear explanations and practical advice to help you succeed in the digital marketing landscape.