The Business Playbook: First-Gen Entrepreneurship

📖 By Nelson Garcia

Breaking generational cycles. Building wealth. Becoming the blueprint.

The Business Playbook: First-Gen Entrepreneurship is the ultimate guide for trailblazers who are the first in their families to step into the world of business ownership. Whether you're starting from scratch, navigating self-doubt, or figuring out how to scale beyond survival mode, this book provides the strategies, mindset shifts, and real-world tactics you need to turn hustle into sustainable success.

Author Nelson Garcia—a seasoned entrepreneur who built his own path despite the odds—shares raw insights, actionable steps, and no-BS advice on everything from money management and branding to leadership and legacy-building.

Inside, you'll learn how to:
✅ Overcome fear and imposter syndrome—even when no one in your family understands your journey
✅ Shift from scarcity to abundance and build wealth with strategic thinking
✅ Leverage your background as a competitive edge instead of a setback
✅ Develop a recession-proof business model that works in any economy
✅ Master networking, branding, and marketing on a budget
✅ Scale smart, build a team, and create generational impact

This isn't just a book—it's a blueprint for first-gen entrepreneurs who refuse to settle.

🚀 It's time to stop playing small and start building the business (and life) you deserve.