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Madison is a reclusive writer who lives with her cat, with almost no social interaction of any kind.
Now, she faces a dilemma.
Her last big success was ten years ago. She has a new book, but book marketing has changed a lot, and she must embrace the world of social media or risk remaining forgotten.
That's where Aurora comes in. The publishing house hires a TikTok star to relaunch her career and make the new book a big hit.
But when two such different personalities collide, things are never easy.
Out of desperation, Aurora agrees to a risky plan: to fake a relationship with Madison during the three months of the book launch campaign.
But lies are risky if they go viral, and soon they'll find themselves trapped in their own web. With each shared post, with each fabricated video about the deception, the line between fiction and reality blurs.
And they know that if it ever explodes... it will sweep everything away.