Augmented Commerce
audiobook (Unabridged) ∣ Blurring the Lines Between Online and Offline Shopping
By Prisca J. Okatta
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This audiobook is narrated by a digital voice.
Augmented reality (AR) is transforming the retail experience, blending the digital and physical worlds to create seamless shopping experiences. This book explores the concept of augmented commerce, where AR enhances product discovery, customer engagement, and buying decisions.
Learn how to implement AR in your business strategy, whether through virtual try-ons, interactive storefronts, or immersive product demonstrations. This book provides insights for retailers and marketers looking to capitalize on the growing trend of augmented shopping.
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