A double-sided flip book exploring the divide between fans of Sheffield United and Sheffield Wednesday

Football rivalry is a common factor anywhere in the world where the sport is played, but some take it far more seriously than others. In Sheffield, the traditional capital of Britain's steel manufacturing industry, there is no greater tribal divide than between fans of Sheffield United and Sheffield Wednesday. The two clubs' supporters berate each other with a venomous passion, their long-running feud intense enough to divide families and workplaces from 1889 to the present day. But why? How does a natural rivalry that, in the 1960s, saw supporters from both clubs going to Hillsborough Stadium (Wednesday's ground) one week, then Bramell Lane (home to United) the next, turn to such enmity? In this history, authors Cowens (a United supporter) and Cronshaw (Wednesday) leaven their insider knowledge and fan anecdotes with a dark humor and bitter fascination with football violence. The struggle for supremacy between red (United) and blue (Wednesday), between "blade" and "owl", is absolute. To the people of Sheffield, Britain's fourth largest city, it’s never just a game.