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本书用广为流传的32个伊索寓言故事，讲清了重要的经济学原理。例如其中一个故事《龟兔赛跑》创新性地提出了"兔子如果不睡觉，乌龟又该如何取得胜利呢？""乌龟跑步当然比不过兔子，但如果比赛项目是游泳呢？""经济生活中如何突破别人的优势，建立自己的优势呢？"书中的故事不止能帮助小朋友学会经济学原理，更能学会"财富思维"，培养财商，合理安排时间与生活。
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