Emotional Intelligence for Sales Success

ebook Connect with Customers and Get Results

By Colleen Stanley

cover image of Emotional Intelligence for Sales Success

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Even skilled salespeople buckle in tough selling situations—getting defensive with prospects who challenge them on price or too quickly caving to discount pressure. These fight-or-flight responses are something salespeople learn to avoid when building their emotional intelligence.

Sales trainer and expert Colleen Stanley cites studies that show how emotional intelligence (EI) is a strong indicator of sales success—and offers tips on how you can sharpen your skills and expand your emotional toolkit. Increasing your emotional intelligence is a sure way to overcome tough selling encounters.

In Emotional Intelligence for Sales Success, you'll learn:

  • how to increase impulse control for better questioning and listening,
  • which EI skills are related to likability and trust,
  • how empathy leads to bigger sales conversations and more effective solutions,
  • how emotional intelligence can improve prospecting efforts
  • which EI skills are most common among top sales producers, and much more.
  • Customers can get product information and price comparisons online. The true differentiator between you and a bot is your ability to deftly solve problems and build relationships.

    Emotional intelligence plays a vital role at every stage of the sales process. From business development to closing the deal, emotional intelligence will drive your performance—and your success.

    Emotional Intelligence for Sales Success