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This book provides a comprehensive guide for artists to effectively market their work. It covers crafting a unique artistic identity, building a compelling portfolio, and leveraging networking both online and offline. The book emphasizes creating your own opportunities through DIY exhibitions and online marketplaces, alongside understanding crucial business aspects like pricing and contracts. With insights from successful artists like Picasso and Kusama, it underscores the importance of continuous learning, innovation, and adaptability in sustaining a thriving art career.