The principle of artificial intelligence has been around since the 1970s. Originally, the primary objective was for computers to make choices with no input from people. However, it never ever caught on, partially because system administrators could not find out how to utilize all the information. Even if some could understand the value in the data, it was really difficult to utilize, even for engineers.

On top of that, the challenge of extracting data from the simple databases of 3 decades ago was huge. Early AI applications would spit out reams of data, most of which wasn't sharable or adaptive to different business needs.