The dominant paradigm of the economy is based on homo economicus and its positivist, mechanistic and utilitarian approach. This leads to a form of 'technical liberalism', advocating a market without society in which individuals are reduced to property rights and data subject to commercial transaction.

This book argues for a reconceptualisation of the philosophical foundations of economic reality in the 21st century. Drawing on the continental tradition, the book shows that adopting and combining anthropological, ethical and metaphysical approaches can provide the basis for a better integration of markets so that they work with, rather than against, individual and social needs. To correctly interpret the market as an institution and the firm as a social organisation, the book explores concepts from the philosophy of action to show that it is people who literally create economic reality by providing for their needs through their creativity. The book also explores the ethics that structure human behaviour, providing a comparison between utilitarian ethics, hedonistic ethics and first-person ethics or virtues. This discussion provides a philosophical foundation for human action grounded in metaphysics. The metaphysical approach helps to overcome the modernist reductionism of the human to a life of individual purpose and instead look towards a larger goal: the common good.

This book marks a significant addition to the literature on the philosophy of economics, ethics and markets, institutions and economic theory more broadly.