How should you write to customers by email? How can all who work directly with a company's customers be a major force in winning new business and creating incredible customer satisfaction?

Replying to and corresponding with customers by email is often the main means of offering service to customers. What you are selling is helpful or off-putting to customers depending upon "how" you say it.

This manual - aimed at travel businesses who regulalry deal directly with customers - shows how to get results. Most importantly it also shows how to please and retain customers by knowing how to communicate with them.

Easily understood, brief and fun to use.

Essential for all working directly with customers.