Too Big to Think

ebook An Englishman, a small Norwegian Town, and Their War Against German Auto Giants

By Roger Cockroft

cover image of Too Big to Think

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Today, Farsund is a vibrant bountiful town nestled in the stunning archipelago of southern Norway. It's hard to see the bleak past it endured at the dawn of the Financial Crisis. Too many jobs were on the brink of extinction when the town's largest factory became the focus of the German automotive giants, determined to shut it down.

Too Big to Think is the true story of one man, an outsider who unexpectedly found himself thousands of miles from his home, dropped into this volatile situation and tasked with fixing it. It's a story that reveals the behind-the-scenes arrogance and ruthlessness these carmakers wield. He had no idea if he could become the David that Farsund needed to stand up against these Goliaths. What started as a three-month assignment would ultimately turn into a five-year war to save this precious Norwegian town.

Too Big to Think