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本书分为认知电子商务、使用电子商务、开展电子商务和管理电子商务四个项目，共设计了11个实践型任务，包括体验网络购物、使用电子支付、网上开店、商务网站策划与建设等。每个任务都由任务引入、任务分析、相关知识、任务实施和任务评价五部分组成。
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