Neuromarketing
ebook ∣ Understanding the Buy Buttons in Your Customer's Brain
By Patrick Renvoise
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The latest brain research is changing the way we think about sales. How can this help you increase your business?
With people being inundated with thousands of daily sales messages, selling is now tougher than ever. That's why you need to learn what neuroscience has uncovered that will immediately increase your selling and influencing effectiveness.
Unveiling the latest brain research and revolutionary marketing practices, authors Patrick Renvoisé and Christophe Morin teach highly effective techniques to help you deliver powerful, unique, and memorable presentations that will have a major, lasting impact on potential buyers.
In Neuromarketing, Renvoisé and Morin will help you learn:
Once you know how the decision-making part of the brain works, you'll quickly begin to deliver more convincing sales presentations, close more deals, create more effective marketing strategies, and radically improve your ability to influence others.