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cover image of Strategie und Technik der Werbung

Strategie und Technik der...

Werner Kroeber-Riel Author
Franz-Rudolph Esch Author
(2015)

cover image of Markenpolitik

Markenpolitik

Henrik Sattler Author
Franziska Völckner Author
(2013)

cover image of Internationales Dienstleistungsmarketing

Internationales...

Manfred Bruhn Author
Karsten Hadwich Author
(2016)

cover image of Innovation und Marketing

Innovation und Marketing

Rolf Weiber Author
Alexander Pohl Author
(2016)

cover image of Digital Marketing

Digital Marketing

Tobias Kollmann Author
Richard Köhler Other
(2019)

cover image of Pricing

Pricing

Hermann Diller Author
Steffen Müller Author
(2020)