Praeger Handbook of Political Campaigning in the United States [2 volumes]

ebook

By William L. Benoit

cover image of Praeger Handbook of Political Campaigning in the United States [2 volumes]

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This work peels back the curtain on how political campaigns influence America, covering everything from social media to getting to the Oval Office.

  • Covers a wide variety of topics related to American political campaigns
  • Investigates political campaigns and theories of campaigning from multiple perspectives
  • Discusses strategic use of messaging language and message forms, including debates, television ads, and social media
  • Features case studies to facilitate understanding
  • Includes maps, tables, and figures to illustrate key points
  • Available to buy

    Praeger Handbook of Political Campaigning in the United States [2 volumes]
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